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A NEW AWARD FOR

CIO + CMO PARTNERSHIPS

Honoring game-changing collaborations between C-level marketing and technology leaders.

C+C AWARD

A TIME TO STAND TOGETHER

Given the uncertainty and disruption brought on by COVID-19, we’ve decided to postpone the presentation of the C+C Awards. Our belief in the power of partnerships has taken on even greater importance now as we navigate through, and beyond, this pandemic. In turn, we are keeping the spirt of the C+C Award alive and will turn our attention to advancing the power of partnership in other ways as we stand together in charting a path to resilience and stability.

Stay well,

The C+C Award Team

AWARD

CATEGORIES

C+C CATEGORY

RELATIONSHIP CHANGERS

Nominees for this category have rebuilt or reconfigured the way their teams work together. They innovated ways of working such as budget allocation, cross-training, communication, decision-making and strategic planning. The marketing + technology C-suite partners work together in a very different way now than before.

 

 

Innovative ways of working together.

C+C CATEGORY

EXPERIENCE INNOVATORS

This category celebrates how a marketing + technology partnership impacted the ability to deliver an improved customer experience. Nominees will be evaluated based on C-suite leaders workflow changed, and the accomplishments that transformed the customer experience 

 

 

Transforming the customer experience.

C+C CATEGORY

COMPANY TRANSFORMERS

This category celebrates how the change in a marketing + technology partnership has rippled through the company. It highlights insights and implications for the C-suite and the larger organization as a whole. Nominations should show how the C+C partnership has impacted the company for the better.

 

 

Overall impact on the company.

AWARD

CRITERIA

Companies with minimum $250M revenue

Demonstrates marketing + technology team partnership

Same entry allowed for up to 2 categories 

Reflects an innovative shift in company strategies and tactics

Work must have been implemented within last 2 years

Yields a measurable business impact

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